Three structural differences that make the Aisle FLO model impossible for traditional gig apps to replicate — not because they lack the technology, but because the model is structurally incompatible with their business.
Every shopper, driver, and operator across every Aisle FLO platform is an Independent Business Owner. Not an anonymous queue position. Not a gig worker whose earnings are determined by a surge algorithm in California. A real business operator building a real client book in their own neighbourhood.
A FaveCart IBO earns a minimum of $22 per active hour — on routes they build with regular clients who choose them by name. A RADL IBO earns 100% of every fare on insured trips with no surge pricing, building a roster of clients who book them directly. These aren't contractors. They're operators.
$22/active hour minimum — Ontario benchmark guaranteed; bonuses stack on top
Client books are owned — shoppers and drivers build rosters no algorithm can reassign
Agency of Service model — legal structure creates IBO status without ESA misclassification risk
Community Wage Floor — all RADL markets guaranteed a floor rate even in slow periods
Incompatible with aggregator economics — Corporate delivery platforms cannot offer this model without destroying their own margin structure
Illustrative — based on FaveCart pricing model
When a customer orders through traditional gig apps, they become the aggregator's customer. The loyalty is to the app, not the restaurant. The reorder goes through the aggregator. The review lives on the aggregator's profile. The data trains the aggregator's ad network — which may serve your competitor's ad in the same session.
Aisle FLO flips this completely. On FaveCart, the customer is the grocer's customer. On GetFLO, the order flows into the restaurant's own Square POS as if the customer walked in. The white-label model means your customer sees your brand — not a third-party app. Aisle FLO is infrastructure, invisible underneath your brand.
Zero merchant commission on FaveCart — $0, always, by design
5% flat on GetFLO — vs up to 30% on traditional delivery apps
White-label — your banner is the only brand your customer ever sees
FavePoints attributed to you — loyalty earns on your platform, not Aisle FLO's
Customer data is yours — reorders, preferences, and loyalty data never leave your ecosystem
Every major delivery aggregator operating in Canada is headquartered in the United States, running on US infrastructure, under US jurisdiction.
Aisle FLO's core is self-hosted on Canadian infrastructure. Our application and database run on Canadian infrastructure we control, not a US hyperscaler's Canadian region. That's the design decision that matters, and it's ours to own.
Self-hosted core — infrastructure we operate, not a third-party SaaS black box
Canadian legal entity — Aisle FLO Inc., incorporated in Ontario, subject to Canadian law and PIPEDA
Canadian-owned, Canadian-operated — Ottawa-built, ground up
No ad-network training — your customers' habits never train a competitor's algorithm
No data sale — we don't sell or rent customer data to anyone
Restaurant and grocery margins compressed sharply through 2020–2024. The 15–30% toll that felt tolerable in a growth market is now unsustainable. Merchants are actively looking for alternatives — and the conversation has shifted from "is there a better option?" to "when does it launch?"
Square's Orders API, Catalog API, and OAuth infrastructure now make it possible to inject orders natively into any merchant's existing POS and KDS without a new tablet, new hardware, or new training. The friction that once protected aggregators' market position is gone. The switching cost is zero.
Gig worker misclassification risk is rising across Canada. Ontario's Bill 88 changed the regulatory landscape. The IBO model — operators who own their client relationships, earn benchmark wages, and build real books of business — is not just ethically preferable. It is now strategically safer for every operator in the delivery ecosystem.
"The technology was never the problem. The tax was the problem. The infrastructure to run commission-fair delivery at benchmark wages on Canadian infrastructure has existed for years. We just built it."
Aisle FLO was founded in Ottawa in 2020 on a simple premise: the aggregator model extracts value from local commerce without returning it. Every percentage point that flows to corporate delivery platforms is a percentage point that doesn't flow to the restaurant, the shopper, or the community. The model doesn't have to work this way.
Join the ownership economyTalking to Canadian grocers, restaurants, rideshare operators, and enterprise retailers. White-label and direct partnerships open now across all six platforms.
Aisle FLO Inc. · Ottawa, Ontario · Founded 2020 🇨🇦